APEROL 100 YEARS OF JOY
Belmond Hotel Cipriani, Venice Giudecca island
APEROL
For the celebration of 100 years of Aperol, the iconic Italian alcoholic aperitif, FLOAT conceived, coordinated and produced a social live event in Venice, in the stunning spaces of the Granai - Hotel Cipriani. The challenge of the activity was to stage an event that would allow to tell in a creative and unconventional way the brand Aperol and its history.
For the international guests was created an exclusive brand experience: a talk show for the presentation of Orange Chronicles, the graphic novel created with Sergio Gerasi and Tito Faraci and a live show celebrating the brand and its identity.
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